Film Production Company Marketing Los Angeles
Producers, financiers, and talent look you up before they call. What they find is a reel, a website, and a few social accounts. We help production companies make those three things match the quality of their films.
Quick answer
Clouds Agency is a Los Angeles studio that markets film, commercial and branded content production companies. A real person on our team recuts your reel around the work you want more of, builds a site with your slate, credits and contact path, and plans social posts from your sets, with rights and clearances checked before anything goes public.
Why good companies look small online
- 01
The reel is out of date
A reel built from your best work of five years ago tells visitors you stopped. We recut it around the projects you want more of.
- 02
The website is a PDF with a menu
Slow pages, no clear way to get in touch, and credits buried three clicks deep make a buyer give up before they hire you.
- 03
Searches for what you do skip you
People look for production companies by city and by type of work. If your pages never say what you make and where, someone else shows up first.
How We Help
What we build for production companies
Reel and brand film
A new reel and a short company film that put your recent work and your point of view up front.
Social content
Posts built from your own sets and finished projects, with a schedule you can keep up between productions.
Production company websites
A fast site with your slate, credits, and a clear contact path, built so a buyer finds what they need in a minute.
Search work for production company queries
Page copy and structure that match how people search for a production company in Los Angeles.
Before You Sign
What to ask when you hire for production company marketing
Questions a producer or owner can put to any agency, with what a good answer sounds like. Where contracts are involved this is general information, not legal advice.
Clearances
Who confirms we can show each project in the reel?
Commercial work often belongs to the client or the agency, and talent, union and music agreements can limit later promotional use. A good answer: an itemized clearance list by project before editing starts, and an agreed fallback, such as a private password link, for work you may not show publicly.
Reel versions
How many versions of the reel will we get, and for which buyers?
A commercial director, a branded content team and a narrative producer are each looking for different things. A good answer: one main reel plus shorter cutdowns by type of work, each tied to a page on the site, with the edit logic explained to you before the first cut.
Confidentiality
What happens with unreleased or confidential projects?
Work under NDA cannot appear until the client says so, and your footage should not sit in a loose shared folder. A good answer: restricted projects stay out of anything public, screeners use expiring or password links, and the agency says where footage is stored and who can open it.
Credits
How are credits and the slate kept accurate?
Credit wording is often set by contracts and guild rules, and a buyer will compare your site with other sources. A good answer: you approve every credit line, the agency never upgrades a title, and there is a simple process to correct a credit when a project changes.
On-set content
How is social content shot on set without disrupting the production?
Behind-the-scenes content needs the producer's approval, cast and crew consent, location releases and sometimes embargoes. A good answer: sign-off before anyone shoots, a list of what can post and when, and a crew small enough to stay out of the way.
Search
How will pages be written for the searches buyers actually run?
Buyers search by type of work and city, and search engines cannot read text inside a video. A good answer: a page for each kind of work with project names, your role and the client where permitted, written as text, and a Google Business Profile only if you have a real office.
Questions people ask
Do you work with commercial and feature companies both?
Yes. We start from your slate and your clients. A commercial house and a feature company need different reels and different pages, and we plan for that.
How long does a new website take?
Websites usually take 4 to 8 weeks from kickoff to delivery. The reel is often the slowest piece, since we wait on footage and clearances.
Can you use footage from past projects?
If you hold the rights, yes. Some projects have limits tied to talent, music, or the client, so we ask about those before we start editing.
What do you need from us?
Access to your best footage, a list of the work you want more of, and one person to approve the edits.
Who owns the site and the reel?
You do. We hand over files and access once the work is delivered and paid for.
How long should a production company reel be?
There is no fixed rule. Buyers often decide in the first seconds, so many companies keep the main reel short and put longer pieces on project pages. The right length depends on the work: a commercial house and a narrative company differ. We plan the main cut and the cutdowns with you before editing.
Can I show a commercial on my reel if the client owns it?
Often yes, but check your agreement first. Commercial work is usually made for hire, so the client or agency owns the footage, and the right to show it on a reel may need to be written in or approved. Talent and music terms can also limit use. Ask the client in writing. General information, not legal advice.
Do production companies need a website if they have IMDb and Instagram?
Most do. IMDb lists credits but does not belong to you and does not show your reel or contact path the way you want. Instagram posts are hard to search later. A site gives you control of the reel, the slate, the contact form and the pages that match how buyers search, and you can link to IMDb and social from it.
How can a production company show up in near me searches?
Start with a complete Google Business Profile if you have a real office or service area, with a correct category, hours and photos. Then make sure your site has pages that say what you make and where, with project names as text. Google's guidelines apply to what name and address you can list, so follow them.
Related
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